New Gulf Shores Resort on the Horizon: A brand-new, 257-suite resort is set to grace the Gulf Shores beach by summer 2025.
Embassy Suites Gulf Shores, an eight-story, full-service haven overlooking the Gulf of Mexico, is in the works, thanks to the collaboration between DD Partners of Birmingham, Peachtree Group of Atlanta, Ga., and Woodbine Development Corporation of Dallas.
Once constructed by the skilled hands of contractor Robins & Morton, the resort will boast 257 beachfront suites, a welcoming lobby bar, a rooftop terrace with a bar and grille, and a pool deck with outdoor entertainment.
The resort’s plans also include 13,620 square feet of meeting and reception space, featuring a grand 7,800-square-foot ballroom. A three-story parking garage and over 7,600 square feet of retail space, housing a Starbucks, are also on the horizon.
Gulf Shores Mayor Robert Craft expressed excitement about the groundbreaking of Embassy Suites, envisioning it as a transformative project aligned with Vision 2025. He anticipates that this high-end, full-service hotel, with substantial conference space in the heart of the beach district, will enhance shoulder seasons, support local businesses year-round, and spur higher-quality redevelopment.
Embassy Suites Gulf Shores will find its home near the venue of the annual Hangout Music Festival, the National Shrimp Festival, and the NCAA Beach Volleyball Championships. It will also neighbor Gulf Shores’ $15 million beachfront revitalization project, completed in 2018.
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Greg Friedman, CEO of Peachtree Group, expressed excitement about advancing the development with partners, bringing the prominent Embassy Suites brand to the vibrant Gulf Shores community. He envisions the resort, with its unparalleled location and all-suite offerings, becoming a standout performer in its competitive segmenta compelling choice for both business travelers and vacationers in the region.
Our Reader’s Queries
What new hotel is coming to Gulf Shores?
A brand new 257-suite resort will grace the shores of Gulf Shores by the summer of 2025. The Embassy Suites Gulf Shores will stand eight stories tall, offering full-service accommodations with stunning views of the Gulf of Mexico.
Why move to Gulf Shores?
Pleasure Island’s beaches draw millions of visitors annually. Many fall in love with Gulf Shores and choose to relocate here for good. It’s an exhilarating transition! The community is welcoming, the coastline is stunning, and the cuisine is top-notch.
Is Gulf Shores on an island?
The majority of the two cities and the entire Fort Morgan peninsula are situated on a 27,000-acre island featuring 32 miles of stunning white sand beaches and clear turquoise waters, located on the northern coast of the Gulf of Mexico. Additionally, the island is complemented by an additional 400,000 acres of freshwater lakes, rivers, bays, and coves.